Profit from an Entrepreneur's Clever Revenge
By: Mark Joyner
My friend Matt Bacak had a seminar of his swiped by one of his students and now to get "revenge" he's giving away the entire seminar for a dollar. (Note: he's also automatically subscribing you to another service - it's quite clear but can be missed in your excitement to grab the goodies for a dollar - just cancel if you don't like it.)
Is this a marketing ploy?
Well sure - of course it is. But it's also one based in truth. Knowing Matt personally (he and his wife are genuinely sweet people) I can affirm he is indeed closing down his business to work for another company.
I also know that people "swiping" other people's intellectual property is an all-too-common occurrence these days. Heck, I've watched people swipe entire charts, passages, and genuinely unique concepts from my books and claim them as their own.
So yeah, it happens.
Matt could have allowed the event to make him bitter, but instead he decided to turn it into something profitable for him and others.
I first met Matt years ago at one of my seminars. After that he made a great success of himself in short order.
I took the above seminar he's giving away two years ago and it was excellent. The info wasn't new to me because I'd been doing what he taught for years, but to anyone who is new to e-publishing it is a fast method for learning how to do it - from the ground up.