Comments on: Word of Mouth Part 4: Incentivized Vs. Inspired

By: Wayne Johnson

Wayne Johnson — Fri, 08 Feb 2008 10:58:27 +0000

Inspired is always better, no matter whether you are the one doing the speaking(selling) or the one doing the listening.
It is always better to try and sell someone something that you believe in and can speak from the haeart about.
Even if you have a “great product” to sell, if it’s something your not passionate about it will come accross as just another sales pitch. But if you love it, if you believe in it the words just flow out naturally.
Case in point Simpleology, not getting a dime from it but can’t stop talking about it. Awesome! Just Awesome!
Thanks Mark!
Wayne Johnson
http://www.mymilliondollartarget.wordpress.com

By: Renee Michaels

Renee Michaels — Tue, 18 Sep 2007 07:43:10 +0000

Thank you so much, Mark! You are actually showing us the way by this series of posts: be the transformation you want to accomplish.
Changing “Incentivized Vs. Inspired” into “Duty Vs. Love” helped me get this. People do what they have to do…no more, no less…to accomplish a duty. But there’s no limits to what people will do when they act out of love. And when you learn how to motivate your market to act out of love, you’ve got that viral snowball rollin’ and tumblin’!

By: Alan Steacy

Alan Steacy — Sun, 16 Sep 2007 09:49:39 +0000

Hello Mark,
The 7 Day Turn Around Kit (which I am embarassed to say I am still working though with my bricks & mortar business), now this. When do you get time to sleep? Simpleology is awesome and believe it or not, I DO tell others about it! Hum, what a novel concept!
Alan Steacy

By: David Birley

David Birley — Sun, 16 Sep 2007 08:27:54 +0000

Hi there Mark,
Yours is one of the few blogs I subscribe to because it is so Non “Incentivized”. Simpleology is such a GREAT idea that i seriously don’t care if there is an affiliate program attached. People just need to look at it.
If you’re anything like me, you subscribe to lots of “lists” and when you are on 100+ lists – it’s interesting what happens – the emails you open FIRST are ones where a) you get massive value, and b)you don’t get incentivised links…
Keep up the great work! I’m a sponge!
Regards, Dave

By: John in Australia

John in Australia — Sun, 16 Sep 2007 07:57:06 +0000

I can’t argue with the fact that ‘word of mouth advertising’ IS important, BUT …
… I would add the proviso that this ONLY is a valuable commodity IF you are an ESTABLISHED and RECOGNIZED Internet Marketer.
If little old me used word of mouth advertising to tell people about Mark Joyner’s POWERFUL and DYNAMIC expertise on the Internet, I would get ignored because why the hell should they trust me? Why would they rush to the website, just because I recommended it via word of mouth? They wouldn’t!
It may be the Single Most Powerful Force in Marketing, but NOT necessarily in INTERNET Marketing. I honestly feel there are a lot MORE important things that will ensure you are still around and profitable for many years as far as the Internet is concerned.
Call me stupid for disagreeing with the ‘experts,’ but sheep are for shearing, NOT for being successful in their Internet endeavors.
My ‘word of mouth advertising effort’ recommends that you visit my website for some MORE humor, ALSO at no cost.
ttp://ewealth.myriad2020.com
John in Australia
NOTE from MJ: Hey John, it doesn’t matter how well known you are. It only matters how delighted your customers are. Your personal fame helps, but what really drives the train is customer delight – and that is controlled by exactly four simple factors. I invite you to try the program on a trial basis. Let me prove to you that it will work no matter what. It’s backed up by a 100% money-back guarantee.

By: John Stringer

John Stringer — Sun, 16 Sep 2007 07:50:51 +0000

Mark,
Keep up the excellent work! You’ve got me hooked and I thank you for the continued knowledge you share both through Simpleology and this blog. This “word-of-mouth” blog is a real lesson of value and I am looking forward to the next post!!!!

By: Spiro

Spiro — Sun, 16 Sep 2007 07:03:42 +0000

The reason why 95% fail is because there not genuine internet marketers, rather internet renegades. Marketing is about people, not numbers. and Mr. Joyner knows this, also long term results over short term gain is what he looking to do with Simpleology, finally a true marketer who knows how to play the game. I actually have a smile on my face.
The problem though is that people push incentive word of mouth especially with information websites because they know that they’re value offering is not strong thus the renegade shows up to do what they can to create short term gains.
The internet has its life cycle and the day of forms, autoresponders and hypnotizing copywriting may render short term gains but its reached its peak.
Good luck to all of you, to your continued success

By: Marcus Hochstadt

Marcus Hochstadt — Sun, 16 Sep 2007 06:54:12 +0000

“Incentivized Word Of Mouth”–very interesting word, Mark.
When I was active in Network Marketing, I emphasized to behave as much “inspiring” as possible.
Seems to be hard, though, for the usual Joe to promote something, err, to recommend something without having the Dollar signs in their minds (and mouths) while they’re communicating.
And the other person feels it, at least.
One reason why I advise MLM newbies to focus on building a “customer downline” instead of a “business downline.”
So, yes, I agree that Inspired Word of Mouth is more powerful and has more substance. (Besides yours, YouTube.com, MySpace.com, and, at least here in Brazil, Orkut.com are good examples, too?)
Sincerely,
Marcus
P.S. An interesting scenario to watch was how many submitted a comment to your blog post on September 11, Mark.
Just one day before, you asked for comments about the PDF Newsletter: 65 posts.
Then, the incentivized request: 1267 posts. Plus two TrackBacks.
NOTE from MJ: Hey Marcus, great obervation. Please allow me to point out that that is Incentivized Action – not Incentivized Word of Mouth. Two totally different animals governed by completely separate dynamics.

By: Ray Wentz

Ray Wentz — Sun, 16 Sep 2007 06:06:13 +0000

How fascinating it is to watch a master at work! Mark, about the time I think I’ve seen your ultimate marketing feat, I find that it was just the next step in your plan.
As helpful as this blog is, with all its valuable marketing info, the greatest lesson is watching you build your Simpleology company.
I guess you could say it is seeing the Laws & Formula of Simpleology being put into action.

By: Big Jason of Big Marketing

Big Jason of Big Marketing — Sun, 16 Sep 2007 01:03:51 +0000

holy crap! I remember when I was in San Diego and a couple invited me to lunch to “network” or “mastermind”, and it was just a pitch for mlm. Think I talked to them ever again?
exactly!
big jason