We ended last year with a mad rush of new features. Things are going to happen even faster in 2012.  We have some seriously cool stuff to show you, and it’s going to keep on coming.

But first, “help me help you” …

Think of me as your personal Jerry Maguire (minus the neurosis and self-pity).

But seriously … Here are some questions to get you started:

How are we doing?  If it were up to you, what features would you add?  Are you using up all of your votes on the feature request board?  Are there any feature requests you feel should have received higher attention?  Do you like the direction we’ve been moving in?  What can we do to make you a paying customer?

Don’t hold back.  Lay it on me in the comments below.

And hear me now:  I want to turn Simpleology into the greatest productivity tool on the planet.  Short of a neural-implant-Wimiki guiding you through your day, what will that near-perfect tool look like?

I’ll do my best to respond to everyone directly.  I don’t know how much longer I’ll be able to do that as we get more and more popular, but I still personally read every single blog comment and feature request.

P.S.  Want a little sneak peak of what’s coming?  Wimiki for iPhone and Android is right around the corner … More Advanced Start My Day modules … More convenience-features galore … And that’s just a tiny fraction of what’s in store.  It’s going to be so awesome that our dev team kinda looks like this all day …

 (image courtesy of Ecosphere.net)

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The Magic Number 7 +/- 2 is one of the most quoted scientific papers ever written.   It states that the “working memory” of the average human is somewhere between 5 and 9 bits of data.

This “working memory” seems to be similar to the “RAM” of a personal computer.  If you overload your RAM (by having too many windows or processes open at the same time), your system crashes.  Similarly, the human brain crashes when we have “too many windows open.”

Have you ever had an unresolved fight with your significant other?  How is your performance at work on a day like that?

How about a day where you have a great big stack of unpaid bills and you don’t know how to pay them?  How is your performance on those days?

Unless you’ve mastered the art of Zen-like focus, chances are your performance is pretty poor when your brain has “too many windows open.”

Some theorize that this performance-hit is caused by these hard-wired limits of working memory.  And according to a follow up paper by Jeanne Farrington, EdD the actual number of bits we can work with at once is more like 3 or 4, not 5 to 9.

Who’s right?  I’ll leave that debate to the Cognitive Psychologists.  For our purposes, it’s enough to know that this limitation exists, and that it explains why the Dream Catcher is one of the most fundamentally important productivity hacks to master.

During Dream Catcher Week, we’ll run a series of 5 blog posts explaining how to use the Dream Catcher for an immediate, and clearly observable, boost in productivity.  We’ll also reveal 4 brand new ways to use it.

To start, watch the following video.  I’ll quickly demonstrate the most common productivity-sucking behavioral pattern almost all computer users have and how to immediately short-circuit the process with the Dream Catcher.

Coming up:

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The equation:

obvious health and productivity benefits for whole team +

30 day free trial +

volume licensing discounts =

no-brainer for even the most conservative CFO

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It’s just like Simpleology 2.0 only faster.

You might notice the conspicuous lack of new features in this release.  What we’ve done this time is yet another re-build of the entire platform from the ground up.  It’s a lot faster and lets you know when it’s thinking.

Log in and check it out to see what I mean.

Now … what we build on top of this brand-spankin’-new platform is what’s going to be really exciting.

Stay tuned.

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